On the 12th of July 2019 RVM Systems presented an award to Morrisons East Kilbride store. Richard Brawley from RVM Systems presented the presitgious award to Lewis Wilson from Morrisons to recognise that one Reverse Vending Machine (RVM) at the store recycled over 1 million used PET plastic bottles and used drink cans since 28th July 2018 !
Reverse vending machines reward individuals for recycling by providing money or vouchers in return for empty plastic bottles. The machines accept all plastic bottles that have a barcode and Morrisons own-brand bottles (multi-packs) that may not have one.
Customers, who are invited to provide feedback, can return a maximum of 20 bottles a day and receive 50 Morrisons More points in the form of a coupon for each one brought back, which can then be spent in store.
Press Releases of this installation :
On the 10th of July 2019 RVM Systems presented an award to store manager Simon Felstead and his staff.
The Award celebrates that the store have recycled over 200,000 used PET plastic bottles at the store since the 18th May 2018.
Here is the original Press Release
Friday 18 May, 2018 – Iceland today became the first UK supermarket to install a reverse vending machine in store in support of the Government’s recently announced intention to introduce a Deposit Return Scheme in England.
The UK’s leading frozen food specialist continues to lead the way in reducing the impact of plastic packaging on the environment, and will be trialling the reverse vending machine in its Fulham, London, store initially for six months.
The trial aims to understand consumer perceptions and appetite for the technology and comes ahead of the launch of the Government’s Deposit Return Scheme, providing insights which will allow Iceland to maximise the positive environmental impact of the national initiative.
Reverse vending machines reward individuals for recycling, by providing money or vouchers in return for empty containers. Iceland’s reverse vending machine accepts any Iceland plastic beverage bottle and repays customers with a 10p voucher to be used in store for each bottle recycled. Today’s announcement is yet another demonstration of the supermarket’s dedication to tackling the issue of plastic pollution globally, following the pledge it made in January to eliminate plastic packaging from all of its own label products by the end of 2023. The move also comes following extensive consultation between Iceland and suppliers, to understand fully the possible implications to the supply chain of the reverse vending machine project. Iceland Managing Director, Richard Walker commented: “The vocal support Iceland has received since announcing our intention to eradicate plastic packaging has shown us that there is a huge public will to tackle the scourge of plastics.
“We’re the first supermarket to take decisive action to bring the reverse vending machine into stores, following the announcement of the Government’s support for a Deposit Return Scheme in England.
We’re doing it properly, through consultation with suppliers and by gaining understanding of how customers will act in response to the machine. “There are 12 million tonnes of plastic entering our oceans every year¹, so we feel a responsibility both to tackle the issue of plastic packaging, as we are doing with our own label products, and to give our customers the power to make a difference themselves.” Iceland’s action comes with strong support from the Government, with whom they have been in ongoing consultation since they first announced their 2023 plastics pledge in January .
Michael Gove MP, Secretary of State for Environment, Food and Rural Affairs, commented: “We can be in no doubt that plastic is damaging to our marine environment. Plastic pollution contributes to killing dolphins, choking turtles and degrading our most precious habitats. “I applaud Iceland for leading the way with their trial scheme. It is absolutely vital we act now to curb the millions of plastic bottles a day that go unrecycled. Support from businesses will be a vital part of ensuring we leave our environment in a better state than we found it.”
Here are the Press Releases :
On the 9th of July 2019 RVM Systems presented an award to Morrisons Wood Green store manager Daniel Haffenden to celebrate that the store has recycled over 250,000 plastic drink bottles and drink cans since the 2nd of November 2018.
RVM Systems installed “Reverse Vending Machines” at :
- Morrisons Wood Green Store – North London
- Morrisons Head Office – Bradford – West Yorkshire
- Morrisons Skipton – North Yorkshire
- Morrisons East – Kilbride – Lindsayfield – Scotland
Customers can return a maximum of 20 bottles a day and receive 50 Morrisons More points in the form of a coupon for each one brought back which can then be spent in store.
Alternatively, customers can choose to donate the cash alternative (5 pence) to the supermarket’s charity partner, CLIC Sargent.
The move comes as the Scottish Government intends to introduce a deposit return scheme for single use drinks containers. Zero Waste Scotland is currently leading the design of this change and consulting with various bodies before proposing a scheme.
Andrew Clappen, Morrisons group corporate services director said: “We want to play our part in making sure plastic bottles are collected and recycled. We’ll listen to customers as they use these machines.”
Scotland are implementing a Deposit Return Scheme in 2021
Original Press Releases :
This “pilot started on the 2nd of November 2018 and the two machines were removed from the store on the 29th of August 2019. The two machines worked faultlessly throughout and we enjoyed working with the store staff who were friendly, helpful and very enthusiastic throughout!